May 19, 2013

How To Make Your Own Sports Site (And Why It's A Great Idea)

They say that you should write about what you know, and for many of us that's sports. If you are the kind of person who watches the game, shouts at the TV, then rants about it to everyone you know (regardless of whether they're actually interested in the sport themselves), then a blog of your own to vent on and to use as a form of catharsis may be exactly what you need.

Here you can rant to your heart's content and make your opinions known, but unlike telling your disinterested girlfriend, you'll be able to share your views with other fans and enter into some lively debates.

Writing about sports is something that many of us could do then, and something that most of us would enjoy. That makes it a brilliant way to make some extra money and a perfect hobby.

Running a sports blog you see is very easy to do, and because it's such a popular subject you'll find that you can quite easily tart to find readers and discover new topics to write about. There's always something new to write about and the fans that come to your site are likely to be opinionated and passionate (about the sport) themselves. Do a little promotion then, write regularly and you could start to bring in some hefty advertising revenue. So how do you get started?

What You Will Need

What you will need to get started is a hosting service to buy your 'web space' from. Through a site like BlueHost, you'll be able to put your website files onto a server that anyone can access, and you'll also be able to purchase a 'domain name' that people will enter to bring up those files (choose something catchy and unique). One thing to look into, is that your hosting provider offers a 'control panel' with WordPress support. This isn't a requirement for creating a website, but it will make it easier to get started. The whole lot will cost you around $100-$200 for a year.

When creating your site, try to pick a niche that will be popular but that will set you apart somewhat from the bigger sports blogs. Focus on a particular sport, a particular league or even a particular team to reduce the competition you're going up against.

From here you can follow the instructions on the control panel or on the WordPress website to install the tool and begin using it. WordPress is a blogging platform and a 'content' manager that makes running and creating a website very simple. After installation is complete you'll already have the template for a website in place, and all you need to do from there is to edit the look of the site (by changing the banner and title for instance) and to start writing your blog (by clicking 'new post' whenever you have something to say). 

Note that once your sports blog is up and running and has a steady stream of visitors coming in, you can monetize your site with Adsense (an advertisement platform) and start earning some decent advertising revenue.

A Few Tips

You have your site now and it's easy enough to update, so all that's left to do is to make it a hit. To improve your chances of developing a dedicated readership and making money, observe the following tips:
  • Write often
  • Don't be afraid to be controversial or heated (anything that sparks discussion or gets a reaction is good)
  • Look for different angles that haven't been covered in the mainstream press
  • Be quick on news
  • Create a Twitter account to promote your new posts
  • Work with other bloggers to help each other out
  • Promote to your friends!
So there you have it, everything you need to know to start your own sports blog. The rest is up to you. Good luck!

Joshua Bing is a keen follower of hockey and indulges in writing sports related articles during his time off from work. By day, he is a dedicated employee of a store (www.hockeygear.com) providing great quality discounted hockey gear.

May 18, 2013

SoLoMo, Tradigital, Likeonomics - Words That Will Make You Score While Your Spell-Checker Cries Foul

The concept is funny: we live in a world where technology changes things at an instant, but our technology is not always ready to adapt to the changes. Take spell checkers for example. In today's fast paced world where new technological or marketing words are being created on a regular basis, our spell checkers simply don't seem to find a way to keep up. You type the popular word down in your word processor only to have the red or green squiggly line appear underneath it.

Time Management And Productivity Tips For Bloggers

Time Management And Productivity Tips For BloggersFor most bloggers striking a balance between life, work and blogging is often a difficult proposition. Therefore time management and productivity related issues often assume critical importance for them and for the survival of their blogs.

In this post we will discuss a few time management and productivity tips for bloggers.

1. Get yourself a tablet and blog while you are commuting. Not advised while you are crossing a busy street.

2. Use apps like 'Evernote' to jot down ideas the moment they strike you. Don't let those moments of brilliance go to waste. Even the simple pen and paper would do.

3. Checking emails every few minutes can be counter productive. Allocate a definite time span for checking emails and don't go beyond it.

4. Turn off auto email and social media notifications. They distract you and make you anxious, leading to a fall in productivity.

5. Kill those bad habits. If you are guilty of checking your traffic stats every now and then, you'll know what I mean.

6. Limit your social media presence. It needs strong will power though.

7. Use Dragon Naturally Speaking. Its a voice command software that lets you type by speaking to the computer. Its accuracy is surprising. 

8. Automate your social media promotions and save valuable time. Gainfully employ the time same saved in creating quality content for your blog. A few tools to help you automate your social media promotions : HootSuite, Ping.fm, TweetDeck, TwitterFeed

9. Find your sweet spot. Sometimes moving away from your workdesk helps. Consider taking your laptop down with you to the lawn and the change of setting might bring about an improvement in your efficiency.

10. Go to sleep. Get yourself a good night's sleep and see your productivity increase the next morning. 

11. Plan your day ahead. Planning is a great asset that keeps you focused and on schedule.

12. Indulge yourself in the things you like. A revitalized mind can help you work wonders.

13. Don't force yourself when your mind goes blank. Its only a matter of time before creativity is restored again.

14. Challenge yourself by setting aggressive (but achievable) goals. You are at your best when you compete with yourself.

Last but not the least,

15. Concentrate on doing one thing at a time. Its time when you realized that multitasking is a myth. You cannot be chatting with friends on Facebook and churning out quality articles all at the same time. Ultimately it comes down to your will power and sense of discipline. Its all about getting your priorities right.

Got more productivity tips to add? Kindly use the comment form below.

May 17, 2013

Employee Investment - Developing Your Workforce

It goes without saying that it costs more to train new personnel than to maintain productive employees. In order to preserve an effective workforce, training and coaching needs to become an integral part of a business. In fact, The American Society for Training and Development generally recommends a minimum of at least 40 hours of some form of training for each employee every year. 

Below are some of the reasons why having a training and development program in place so heavily influences securing an effective workforce.

Purpose of Training

There are many types of training programs that businesses can regularly use to ensure that their staff is up to speed on company work policies, production methods and other important corporate level strategies. For instance, training might involve everything from orientation to learning about more specific and unique business processes.

Purpose of Coaching

Business coaching is usually a slightly more intimate process in that it addresses more specific situations. For example, a sales team or marketing division may have a sales coach teach them communication skills, while an executive coaching program may focus upon leadership.

Coaching also emphasizes the employee’s place in the company by affording them the opportunity to develop and grow their skills. An added bonus, employees are able to enhance their careers and are better poised to rise within the company. This makes staff even more valuable to the company.

The chance to experience ongoing development has always been one of the top influences that employees desire to see at work. In fact, the lack of ongoing training or coaching programs is so important to employees that they regularly cite their inability to see any potential for career growth or progress as a reason to leave an employer.

Employee Growth and Productivity

The more informed employees are, the more productive they can be. Employees who are not properly trained can flounder and fail to manage their jobs effectively due to their lack of knowledge. This can easily lead to job dissatisfaction both for staff and management. To avoid this, business coaches can be used to easily train staff and help them become more productive overall. This, in turn, leads to more satisfaction, revenue, and greater overall success for everyone involved.

Retention Strategy

According to various work related studies, the existence of a company’s training and development program has always been rated highly by employees, second only to reporting to managers with whom they work well. Aside from obvious reasons, supervisors and managers who ensure that their staff is trained effectively will always have an advantage over those who do not.

Businesses from all industries and of all sizes have learned how valuable employee training, coaching and development can be. When done at the outset and continued throughout an employee's career at the company, coaching programs provide a significant payoff for employers with increased knowledge, productivity, contribution and loyalty.

These are just some of the reasons why employee training and coaching programs are such an integral part of any successful workforce retention strategy for businesses. Just like capital, employees are also company assets. As such, by learning about the best approaches to guarantee successful employee training, businesses can get the highest return on their investment. In today's challenging economy, companies need to use every advantage available to them in order to get and stay competitive.

Researcher Shelby Warden writes articles to help small businesses succeed. Working with success strategies for businesses, Noomi is the web's largest network of independent executive and business coaches. Their free online service matches clients up with the perfect coach based on their unique goals, personalities, and backgrounds.

Crafting A Winning Web Content Strategy For E-commerce Sites

Shopping habits have changed over the last few years. No longer do people like visiting a retail store and checking out the goods that they want to purchase. They simply like logging onto an online store and shopping from the comfort of their homes and offices. 

However online shopping does have one major drawback – customers can’t touch and feel the products they are shopping or flip through the pages if they are buying a book. In such a situation the content of your online store becomes the bridge between the product and the customers. 

In web development and search engine optimization ‘Content is King’ and this adage becomes even more important when it comes to an online store. The content of your online store needs to be both attractive and unique to create an impact in the minds of the customers. 

Here are a few tips that will lead you to a winning web content strategy for your E-commerce site.
Know Your Target Audience

Profiling your target audience is very important to write appealing content. The language of the E-commerce content varies from store to store. You might also have to take cultural connotations and gender into consideration before writing the content. For example, a site selling tees and jeans to teenagers will have a different 'style' of writing when compared to a site selling books to scholars. You need to be extremely creative with your style of writing, keeping in mind the profile of your target audience, to strike a chord with the customers. 

Unique Content

Customers do have a habit of checking the same product across multiple sites and here having unique content adds to your advantage. Most of the sites tend to use the description of the product sent by the manufacturer. If you are rewriting the description in a more attractive manner and helping users better understand the features and advantages of the products you offer, you have a good chance of grabbing their attention and thus conducting a sale.

Be Precise 

Web is not akin to print where a person picks up a newspaper or magazine and reads through the entire article. Most Internet users are impatient and spend only a few seconds on a page. Hence you have to be precise with you content. Avoid long sentences and instead offer all the information in a short and compact manner. Punch lines and bullet points are some of the best ways to sell products on an online store. Your content has to be high on sales pitch.

Have Variations In Content

One of the biggest problems that come with eCommerce content is that they tend to be repetitive. This is common when the site has large number of products and the writer tends to lose out on the creativity part. To be successful your online store needs to have variations in the content it hosts; although it is advisable that you maintain a 'similar' style of writing throughout the website.

Type of Content 

What kind of content is best suited for promoting your products - descriptions, demonstrations or a comparison? The ultimate choice will depend upon the type of product you are selling. For example, if you are selling a product that is also available across other E-commerce websites, a descriptive style of writing might be best suited to your purpose. On the other hand, if you are promoting a product which very few customers have heard of before, a short description followed by a demonstration should work best. For exclusive products on your store, you can always choose the comparative style of writing.

Call To Action 

A Call to Action is one of the most important elements to incorporate into an eCommerce website's content strategy. A call to action encourages a visitor to complete a certain objective, for example, motivating an user to place an order with your website. Words like ‘Buy Now’, ‘Add to the Cart’ or ‘Shop Now’ should be placed strategically alongside each product description and/or customer testimonials to ensure that a customer shops for the products once convinced. If you get the 'Call To Action' factor right, it can add to the conversion rate of your site significantly.

SEO Friendly 

Last but not the least, your content should be search engine friendly to attract targeted traffic to the website. Since most of your traffic is likely to come via the search engines, you need to optimize the use of keywords and key phrases within your content. However make sure that you aren’t stuffing your content with keywords as it spoils the beauty of the content and kills the whole purpose of writing it in the first place.


We sincerely hope that these tips help you in coming up with an effective content strategy for your eCommerce website and thus give a boost to your sales and revenue. Thank you for your time. We wish you good luck.

This post is shared by Mayank Kaushik, Business Manager from RiaEnjolie.com. RiaEnjolie offers high-impact small business Websites as well as eCommerce Website development to help grow your businesses. You may follow them on twitter @RiaEnjolie